A demi‑permanent, tone‑on‑tone hair colour line by Schwarzkopf Professional, designed to offer vibrant, glossy colour with less damage than permanent dyes. It’s ammonia‑free, and includes innovations to improve moisture protection and reduce breakage.
Up to 25 washes longevity for Natural, Natural Extra, and Fashion shades. Pastel shades fade faster (around 12 washes).
Ammonia‑free formulation, gentler on hair and scalp.
Moisture Protecting Complex with AQUAXYL™ Technology helps maintain inner moisture and stabilizes the hair fibre during the colouring process.
Offers flexible application with different consistency options: gel or cream via different activators (Activator Lotion or Activator Gel).
Wide shade palette including naturals, cendres (ash), fashion/fashion‑tones, and pastels, plus a “Clear” shade (0‑00) to dilute or gloss.
Integrated Fibrebond Technology in the pastel range to reduce hair breakage and maintain hair strength.
Choose your shade. If you want softer tone or less depth, mix with Clear (0‑00).
Prepare with the correct activator:
Activator Lotion for cream consistency, for precise application.
Activator Gel for gel consistency, often used for quick or bottle applications.
Apply to clean, towel‑dried hair.
Processing time: typically 10‑20 minutes for full head / re‑growth, depending on desired intensity. For gloss services, 5‑20 minutes.
Rinse until the water runs almost clear; condition afterwards.
Maintain using sulfate‑free shampoos, cool/warm water, and use gloss or clear mixes to refresh tone as colour fades.
*Disclaimer: Description/ingredients may differ—please refer to the product labels.
